We helped create a truly integrated, global campaign designed to promote the more personal side of T.D. Williamson’s pipeline integrity solutions. Often involving very technical onshore and offshore applications, T.D. Williamson were keen to show the human side of their operations and demonstrate the expertise of their staff through a series of short regional films / videos. These short pieces were placed on a bespoke microsite created specially for the campaign and e-shots were used to promote the launch of each regional film. We also prepared highly technical product literature, digital flipbooks and presentations used for sales purposes and all to global brand guidelines.