A word or two about us
We’re friendly, approachable, and straight talking. We’ve been operating for a couple of decades – long enough to become one of the UK’s leading marketing communications agencies. In recent years we’ve focused particularly on developing expertise in integrated digital marketing.
We have a large enough team of digital marketers, designers, writers, web developers and account handlers to serve a varied roster of local, national and international clients.
We are one of the few agencies in the country to have been awarded the current version of the ISO 9001 quality standard, giving our clients the reassurance that our well-trained, passionate team will deliver a quality product and service.
If you enlist our help, we’ll allocate a project manager as your constant contact, assemble a team tailored to suit your size and needs, and provide attentive ongoing support to keep you always seamlessly in the loop. We’ll also have face-to-face progress meetings every month or so, to ensure that all activities are closely monitored, evaluated and validated.
Our input revolutionises your output
We will work closely with your marketing people, providing independent, expert input that will revolutionise your marketing output in a constructive manner designed to achieve tangible benefits for your brand.
And because we understand the commercial realities of running a business, we’ll ensure that our creative input is cost-effective in relation to the results – in other words, we won’t waste a penny of your budget.
On the contrary: we will expand the reach of your budget into areas that offer far better value for money than you’re used to getting.
Integration: the key to successful marketing
Much corporate marketing is fragmented. The problem with carrying out single, isolated activities is that work and money are wasted, impact is limited and benefits are reduced. Everything works much better if you have an integrated strategy, where each marketing component works harder, across several channels, and there is synergy between all facets of your marketing.
Is your brand identity powerful enough to compete?
It’s also essential to ensure that branding guidelines are followed consistently across all communications, so that the brand values and personality are maintained. But before you can do that, you need to establish the right brand values and personality. We can help you with that.
Is your website working hard enough for you?
The secret of successful integration is to regard your website as a digital communication hub – the focal point for your marketing. By taking this viewpoint, you will be better motivated to synchronise your communications. So, for example, you won’t simply insert a sales video onto your website; you will also promote the video by using carefully planned coverage across a variety of communication media (including off-line as well as on-line) to ensure maximum awareness of the video, and drive traffic to your website.
Are you using the most appropriate marketing channels?
The relentless expansion in communication channels makes it very difficult to keep up, and to know where it’s best to focus your efforts.
Are printed brochures, press adverts and exhibitions a waste of money, or are they still relevant? Is Near Field Communication only for huge brands, or can it work for smaller organisations as well? Should you be posting on Pinterest as well as LinkedIn? Could you use 3D printing for marketing purposes? Could a microsite be a useful marketing tool for you? Would your brand benefit from a smartphone app? Is your SEO thorough enough? Are you exploiting the full potential of the social media sales funnel? Don’t worry if you’re not familiar with some of these; we’ll soon enlighten you about the emerging ways to gain increased returns on your marketing investment.
Want to learn more about how an integrated approach could benefit your business?
Let’s get together and explore the potential.
Contact +44 (0)20 8360 8244