Before the rise of the ‘pop-up’ store, there was the trade show. Attending the Southampton Boat Show last week highlighted the scale of the effort involved in creating significant trade venues and their importance to business. Despite the rise of technology, trade exhibitions offer businesses that long-valued human interaction of meeting face to face and… Read more »
Email is a fantastic medium for the marketer, low in cost, fast responses and easily trackable – what’s not to like? Yet, although this medium has many advantages, its immediacy can often be its downfall.
Follow our ten points to producing a killer brief and not only are you likely to get marketing communications that live up to your campaign aspirations, you’ll get it quicker and therefore, most likely, cheaper!
How do you go about keeping both your customers and search engines happy with your website copy?
Our clients often ask us how they can get more from their marketing budgets. We have plenty of tricks up our sleeves to help you stretch your budget that little bit further and here are our top 6 ways to get more for your money
Direct mail, one size doesn’t fit all!
Some of the most rewarding work we have produced lately has been for clients in the third sector. We’re sure you’ll agree that there’s no better reward than when you can see how your input has made a real difference to people’s day-to-day lives. One of our key projects in this sector has just seen… Read more »
We’re seeing many of our clients wanting to try out new marketing communications tools. One of the most popular at the moment is SEO, Search Engine Optimisation. We’ve been offering this service for years now, and without wanting to blow our own trumpet we’re pretty darn good. Many clients come to Blaze wanting to improve… Read more »
Agency life is a fast paced, exciting environment to be in and you never know what’s coming your way next, we’re creating this blog so that you can take a sneaky peek into the daily life of your favourite marketing communications agency.
As you may know, this year we set ourselves a new year’s challenge to practice what we preach and get busy with the blogging. Now after two months of blogging we thought we’d share our beginner’s findings with you.